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We were approached to promote the sale for Sniper Ghost Warrior Franchise, consisting of all 6 titles, capitalising on the recent hype for tactical shooter games. Developed by CI Games, Sniper Ghost Warrior is a multi-million selling franchise known for its blend of great visuals, tense stealth, epic action moments and, of course, authentic sniping experience.
We set up a multi channel digital marketing campaign with complete tracking links in order to measure and optimise campaigns towards game sales. Diving into Google Analytics data we were able to look at best performing audiences.
