Services

Marketers. Gamers. Specialists.
We understand the market

is an independent, full-service, global advertising and marketing agency.

When you work with Theorycraft Marketing, you gain access to our full suite of internal games marketing services and technology, as well as gain a team of highly experienced game marketers specialised in the gaming industry. From influencer marketing, paid media, Steam tracking/page optimisations and optimisations to video and creative content – we’ve got you covered.

PAID MEDIA

Strategy Media Planning / Media Buying / Data-Led Optimization / AB Testing / Comprehensive Reporting / Marketing To Gamers / Dedicated Account Managers.

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INFLUENCER MARKETING

Creator Discovery / Outreach / Relationship Management / Reporting

CREATIVE SERVICES

Creative Strategy / Graphic Design / Video Production / Ad Assets / Resizing

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SOCIAL MEDIA

Organic Strategy / Community Management / Creative Design / Crisis Management

APP MARKETING

UA Scale / In-House Ad Network / All Buying Models (CPA, CPI, etc)

image steam attribution

STEAM ATTRIBUTION & OPTIMISATION

Games Marketing / Performance Campaign Tracking / Steam Page Optimisation / Market Exploration / Advanced Reporting

WEB3 / Blockchain Marketing

Specialised Publishing Partners / Consumer Trust / Ad Asset Approvals / Regulation  Management

Web3 Gaming
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GAME LOCALIZATION

ISO 9001 Certified / ISO 17100 Certified / Full & Light Post Editing / Native Level Speakers / Localization Testing

ACROSS ALL PLATFORMS

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Nintendo Switch
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AT ANY STAGE OF THE PROJECT LIFECYCLE

AWARENESS

AWARENESS

Getting your message out there. High quality video views and engagement for your game with the best value CPM rates, all whilst building valuable audience data for release.

WISHLIST ACQUISITION

WISHLIST ACQUISITION

Increasing visibility on Steam by running measurable Wishlist campaigns.

EARLY ACCESS

EARLY ACCESS

Creating communities by driving traffic in-game whilst also generating awareness.

Pre-Order

Pre-Order

Need to push for pre-orders? We’ve got you covered. Our vast experience on retail pre-order packages allows us to create a bespoke media plan for your game.

LAUNCH

LAUNCH

From creating a bespoke game plan to executing and optimising campaigns. We facilitate the launch of your game making the most of every last drop of your budget.

POST LAUNCH

POST LAUNCH

Creating a long term strategy to build and maintain communities whilst reaching users with DLC content to re engage and generate new players.

PRE-BUILT PACKAGES

Take a look at some of our pre-built packages designed to help you with your goals. Each package can be customised for your specific needs so just click on your desired package and get in touch to discuss your bespoke solution!

Product Carousel Template - Wishlist Booster
Product Carousel Template - Ma-VR-keting Package
Product Carousel Template - Investor Marketing
Product Carousel Template - Game Launch
Product Carousel Template - Full Steam Ahead
Product Carousel Template - Fandom Booster
Product Carousel Template - Blockchain Booster

Global Team Global Reach

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